The social contents we create for Alcatel-Lucent Enterprise are distinctive in terms of language and graphic design.
The challenge: storytelling in a super hi- tech setting.
A ray of sunshine on the cloud.
A Rainbow is the symbol for the digital transformation undertaken by Alcatel-Lucent Enterprise. We focused out editorial plan on this product. We’ve exploit social networks to endow the brand with greater visibility thanks to a visual with strong impact and an unmistakable tone of voice.
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